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A Creative Look at Employee Engagement by Explania
Posted on September 15, 2011 | Veronica Adams
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Enjoy this three-minute creative educational video by Explania on the many benefits of employee engagement and how organizations can cultivate it.  http://www.explania.com/en/animations/detail/how-to-use-employee-engagement-to-boost-your-business

As “illustrated” in this video, "engaged" employees means those who regularly go the “extra mile” because they carry energy and passion for the organizational vision and take great pride in their work and the contributions they make towards the mission and goals.  They take initiative and serve as examples to other staff. They tend to have stronger relationships with customers, building sales and boosting reputation, and they promote the organization to others.

Sadly, even among the organizations that take care of the basic employee satisfaction areas (fair pay, reasonable management, and reasonable working situations), according to the statistical research cited by Explania, engagement is as low as 20% in the average organization.  However, in innovative organizations, the number of engaged employees is eight times greater than those that are average.  The video attributes recognition, leadership, education and professional opportunities as drivers for engagement.

All good, and spot on!… The only lacking I see is that there is no mention of a) what makes organizations innovative or b) the role of employees’ contributions of ideas in any of the areas discussed on this blog: process improvements, marketing, services, or products.

What this clever little video does not mention is that employees need to know their ideas and opinion are valued in order to feel respected in order be willing to or have the option to fully engage all of their talents, and for the organization to be an innovative one.  –The authors probably meant that as well, but the oversight was probably a simple “slip of the pen.”  😉

Cheers!

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